Bolt x National Cinema Day

I worked with Bolt to partner on National Cinema Day - bringing 1000 discounted rides to local cinema goers.

The campaign took place in 20 cities across the UK.
Engaging their network through social media – launching a promo code to get a discounted ride to a cinema. Up to 1000 rides (first come first served).
Communications across CRM and social.
Influencer activity – giving influencers a code to use on the day and push across their channels.