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Brand Design and Partnerships
ELLIE WEISS
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Kodak x The Bikeriders
Category
Electronic Graphic Arts Imaging
Date
June 2024
I worked with Kodak to create a global partnership promoting the film, creating a story around why their film was used in the making of The Bikeriders. Between socials, website, and magazine placement, garnered over 3M impressions.
Activations included:
Dedicated microsite
Social posts across Kodak corporate and Motion Picture channels, worldwide
Behind-the-scenes content promotion
Filmmaker Story - interview with Adam Stone
Dedicated Reel Deal e-newsletter
Shot on Film page, including key art & trailer
Two print adverts - American Cinematographer and Cinematography World
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