Heath London x The Bikeriders

I worked with Heath (a men's skincare company) to create a partnership based on the theme of male care. By utilising all of their platforms and their extensive ambassador community, we gained over 5M impressions.
Activations included:
Co-branded website landing page with trailer/teaser video as well as renaming existing kits in the theme of the film
Limited edition co-branded bandanas to be sent out with Oil Control Moisturizer purchases
Include their Heath Club, giving away tickets to a private screening
Giveaway lifetime supply of Heath